By       in Forecourt & Showroom Display

Low emission car sales to increase to 8-10 million per year by 2015

European sales of eco cars are set to increase to 8-10 million by the year 2015 according to new research by Frost and Sullivan.
Approximately 80% of new cars sold in Europe will have average CO2 emissions below 150 g/km. Cars with CO2 emissions under 120 g/km could account for around 10 million sales per year.

By 2015 it is said that the average car will be 5% lighter and have 30% less CO2 emissions than the average car sold today. There are a number of new technologies being developed that will enable manufacturers to reduce their CO2 emissions. This includes the start-stop technology that has already seen the new Freelander 2 adopt this to help reduce its CO2 emissions.

Manufacturers will have emission targets to meet by 2015 due to the European Union legislation, which requires manufacturers to have average fleet emissions of less than 130g/km. Manufacturers are likely to use a combination of electric and hybridisation to achieve their targets.

Portfolio Display has introduced a range of Eco slogan products to its forecourt display range, which includes the Monarch car-top display and the new slogan windscreen display boards. We believe it is important to introduce a range of products that manufacturers and car dealerships will aim to promote as more and more consumers look to purchase low CO2 vehicles in the next few years.

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